Refreshing the Visa brand
It’s the first major redesign of the familiar Visa flag logo since 1982.
The new Visa logo has been designed to be instantly recognisable, with a colour scheme and typeface similar to the original… and of course the word ‘Visa’.
The new logo is more modern and more visible, so your customers can easily spot it on your signage, decals or marketing materials.
Worldwide research shows that people prefer Visa’s more prominent new logo. They also understand that they can use new cards in shops with older signage, and vice versa.
In the coming months and years the revised branding will become more and more common. And by 2011, almost every card you see will carry the new mark.
Update your Visa signage
Display decals, artwork and signage featuring the new Visa brand at your storefronts, points of sale, catalogues and web pages. Contact your acquiring bank to get your Visa signage, decals and marketing material.Other pages on the topic of 'recognising valid cards' are:
How to recognise Visa cards
How to recognise Visa Electron cards
How to recognise V PAY cards