Verified by Visa

Verified by Visa is a simple password-protected identity-checking service that takes the risk out of online shopping – both for you and for your customers.
- Your customers feel confident that they can spend online safely and securely
- Fewer transactions will be queried and you will incur fewer chargebacks
Verified by Visa is provided by Visa, the world’s most trusted electronic payment system.
Why use Verified by Visa?
Increase customer confidence
Verified by Visa gives people the confidence to shop online.
Our research shows that 84 per cent of people who do not shop online are more likely to do so with Verified by Visa. 71 per cent of those who normally shop online say they would do so more frequently.
Protection for you
Verified by Visa helps to protect your online transactions.
Verified by Visa adds an additional layer of assurance to processed transactions. This results in fewer transactions being queried and fewer chargebacks to you.
Straightforward to implement
Verified by Visa simply adds one extra step to your online checkout process.
To find out more, talk to your acquiring bank. There’s also further information in the factsheets below.
Verified by Visa in practice
Companies are using Verified by Visa to increase sales and save on costs.
British Airways case study (PDF 0.2MB)
Dabs case study (PDF 0.2MB)
Factsheets for merchants
Verified by Visa for merchants (PDF 0.2MB)
Activating Verified by Visa during the shopping process (PDF 0.2MB)
Using Verified by Visa and CVV2 (PDF 0.3MB)
Best practice for merchants (PDF 0.3MB)
Verified by Visa logo guidelines (PDF 0.4MB)