11th July 2011 marks Visa’s 25th Anniversary as a global sponsor of the Olympic Games. To celebrate this Visa Europe has published an Economic Impact Report on the likely impact of increased consumer spending generated by the London 2012 Olympic and Paralympic Games in London and the whole of the UK.
The findings of this report show that London 2012 will be a once in a generation opportunity for the British public to support Team GB and ParalympicsGB on home territory, it is also a unique opportunity for British businesses to capitalise on the increase in expenditure and wider economic impacts.
Read the Olympic Economic Impact Report PDF 1.7MB
Other Visa Europe Reports:
The Expenditure Index (Sweden)
The Expenditure Index (UK)
The Mediterranean Rim Tourism Monitor (6 European Countries)
Read all Visa Europe's Reports
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