News

Visa Europe announces title sponsorship of the Visa International Gymnastics and the 18th FINA Visa Diving World Cup 2012

London, 16 December 2011 - Visa Europe has today announced title sponsorship of the Visa International Gymnastics (10-18 January) and the 18th FINA Visa Diving World Cup 2012 (20-26 February) as part of the London Prepares series of test events being organised by LOCOG ahead of the London 2012 Olympic and Paralympic Games. The events will be the first of the London Prepares series to take place in 2012 and will provide an exciting start to the Olympic countdown which begins in the New Year.

  • The Visa International Gymnastics will take place in the North Greenwich Arena between 10-18 January
  • The 18th FINA Visa Diving World Cup 2012 will take place in the Aquatics Centre between 20-26 February

The test events will give the athletes and the public a taste of the atmosphere and excitement they can expect next summer at two of the landmark venues of the London 2012 Olympic Games. In addition, the 18th FINA Visa Diving World Cup 2012 held at the Aquatics Centre will mark the first time the venue will be used for an event.

In addition to Visa’s TOP sponsorship of the Olympic and Paralympic Games, Visa Europe is also the presenting partner of Team 2012 which supports the 1,200 athletes preparing for selection as part of Team GB and ParalympicsGB at London 2012. The London Prepares series of test events will signify one step closer to the Olympic dream for many Team 2012 athletes as they compete to secure their place at the London Olympic and Paralympic Games.

Colin Grannell, Head of Partnership Marketing at Visa Europe, said: “As a global sponsor of the Olympic and Paralympic Games we are proud to announce our additional sponsorship of the Visa International Gymnastics and the 18th FINA Visa Diving World Cup 2012. We hope these will be the first among a selection of test events we will be able to support this year. Being the first two test events in the New Year, they represent an exciting opportunity for Team 2012 athletes to be put through their paces and for the British public to get involved in the atmosphere that London 2012 will bring.”

Louis Smith, Olympic bronze medalist and Team 2012 Presented by Visa athlete, comments: “I am really excited about the prospect of competing at the Visa International Gymnastics. These test events are an amazing opportunity for all athletes to challenge themselves in preparation for the Games. For the GB Men's team it's also hugely important for us as it acts as the vital Olympic qualifying event for the team, so we're all working really hard towards it. Being in front of a home crowd is going to be a huge boost for us and is something we will really look to make the most of.”

About Visa Europe

In Europe, there are 438 million Visa debit, credit and commercial cards. In the 12 months ending June 2011 those cards were used to make purchases and cash withdrawals to the value of €1.7 trillion. 12.5% of consumer spending at point of sale in Europe is with a Visa card, and more than 70% of that is on Visa debit cards.

Visa Europe is owned and operated by more than 4,000 European member banks and was incorporated in July 2004. In October 2007, Visa Europe became independent of the new global Visa Inc., with an exclusive, irrevocable and perpetual licence in Europe. As a dedicated European payment system it is able to respond quickly to the specific market needs of European banks and their customers - cardholders and retailers - and to meet the European Commission’s objective to create a true internal market for payments. 

Visa enjoys unsurpassed acceptance around the world. In addition, Visa/PLUS is one of the world’s largest global ATM networks, offering cash access in local currency in over 200 countries.

For more information, visit http://www.visaeurope.com/

About Team 2012

Team 2012 presented by Visa is a fundraising programme designed to provide UK athletes with the tools and support to reach their full potential and win more medals at European Championships, World Championships – and of course at the London Olympic Games and Paralympic Games in 2012. It is a joint venture between the British Olympic Association, ParalympicsGB, UK Sport and LOCOG. Alongside the vital role played by The National Lottery and Exchequer funding, Team 2012 will help fund our athletes over the next two years. The vast majority of funds raised through Team 2012 will be distributed by UK Sport through its World Class Performance Programme which ensures that the UK’s most talented athletes have every chance of reaching their potential. Having run their programme since 1997, UK Sport has developed a highly successful ‘No Compromise’ approach, which ultimately means taking no short cuts in resourcing the best athletes to realise their medal ambitions. Funding is provided to athletes via their sport’s governing body, in support of a performance programme that includes coaching, training and competition support, medical and scientific services and equipment and access to the best facilities.