Benefits

Benefits

Millions of businesses around Europe have already discovered the benefits of accepting Visa.

Whether you sell direct to consumers or supply goods and services to businesses, you can benefit from accepting Visa card payments as follows:

  • Increased revenue: Customers who shop with Visa are not limited by the cash in their wallets. As numerous studies show, payment cards are not only more convenient they may also lead to fewer lost sales and bigger purchases - the average Visa payment in Europe is currently €58.
  • Speedier service: Card payments rival the speed of cash, leading to shorter queues, faster service and happier customers. And with Visa payWave, accepting Visa is getting even quicker.
  • Lower overheads: Accepting Visa reduces the costs and risks involved in handling cash, and can help break your cash dependence.
  • Prompt payment: Visa payments are automatically processed by your acquiring bank, who credits your account accordingly.
  • Exclusive sponsorships: Visa sponsors big name events, such as the Olympic and Paralympic Games, and can help bring these events and promotions to your store. More information about Visa sponsorships and promotions
  • Global reach: With more than two billion Visa cardholders worldwide, Visa is a powerful tool for attracting new customers from around the world.

More on getting started with Visa payments

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